New Articles

  1. Can Read Time or Grade Level be adjusted?

    Currently, these measurements are standardized and cannot be adjusted.  The only readership criteria that can be adjusted is the ability to override word count . ...
  2. Can PoliteMail track people who have forwarded a message?

    Yes, if you are using Individual or Anonymous Measurement Mode (not Aggregate Mode). Go to the metrics page of the email. On the bottom right hand-side of the metrics report, there is a field for "Likely Forward". Likely Forwarded counts are ...
  3. How can I compare metrics for two different messages?

    From the Messages Data Grid, you can select two messages to compare results. Choose your two messages and then click the Compare button.  Metrics should be read from left to right. The number displayed is the differential between the first to the...
  4. What is a Page View?

    Page Views are the number of times the email has been opened, including multiple opens. This is different than Unique Desktop Opens and Unique Mobile Opens, which only count unique opens.
  5. How do I update or refresh a Metrics Report?

    When viewing the metrics report for a particular message, look in the upper left corner where the date and time the report was generated displays.  You see a link to update the message there. ...
  6. What is considered an Ignored Email?

    Below are descriptions of all the read rates, although they appear in different places on the metrics report. Note that any email viewed in the Outlook preview pane is also considered an open. Ignored = Any opened email for less than 3 secon...
  7. What is a skimmed email?

    Below are descriptions of all the read rates, although they appear in different places on the metrics report. Note that any email viewed in the Outlook preview pane is also considered an open. Ignored = Any opened email for less than 3 secon...
  8. How are Read Rate and Engaged Read Rate calculated?

    Read rate = Any opened email for at least 30% or more of the of the calculated read rate Engaged read rate = Any opened email for 50% or more of the calculated read rate The Engagement rate is a metric that combines content read with...
  9. How do I view the results of a poll or survey?

  10. Why does a thumbs up or thumbs down rating open a web page?

    A thumbs up or thumbs down button is considered a poll in PoliteMail. When a recipient gives a thumbs up or thumbs down, they are brought to a web page where they can view the results. ...